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Gold Sponsor: Stape

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Stape created a tool that makes server-side tagging simple – with a user-friendly dashboard, additional power-ups, and integrations to grasp user actions better and boost your digital marketing.

Why choose server-side tracking with Stape?

  • Maximize ROAS. Get every user action tracked even when scripts fail or tracking is blocked, so ad platforms receive complete data and optimize your campaigns better.
  • Improve attribution accuracy. Server-set, durable cookies let you connect full user journeys across sessions, giving you a true picture of which channels actually convert.
  • Leverage first-party data. Combine data from your site, CRM, CMS, and offline systems into one server-side environment you fully control.
  • Remove data gaps. Send events from your server to analytics and ad platforms, bypassing ad blockers, browser limits, and network issues. 
  • Control the data flow. Inspect, transform, and approve data before it’s shared with third parties – ensuring compliance and preventing leaks.
  • Get cleaner data – filter out bots and AI crawlers. Stop fake traffic at the server level so your analytics and ad platforms rely only on real human behavior.

What Stape offers:

✓ Hosting for server-side Google Tag Manager, available worldwide and in the EU.

✓ Gateways for Meta CAPI, Snapchat CAPI, TikTok eAPI, GA4 and Google Ads. 

✓ Website Tracking Checker – free tool to analyze the tracking health of your website.
✓ Setup Assistant that generates pre-made GTM templates based on your tech stack.

✓ A variety of apps, plugins, templates, and extensions: WordPress, Shopify, Wix and more.

✓  Stape Analytics to measure the effectiveness of your server-side setup.

✓  Stape Academy – free online training on server-side tagging.

Benefits of Stape:

→ Cost-effective: starting at $17 for hosting. Logs are included. Freemium plan for sGTM and free trial for Gateways.

→ User-friendly: easy setups and clear dashboards.

→ Enhanced tracking with powerful integrations and templates.

→ Helpful 24/7 support and a community to assist with server-side tracking.→ Compliance with security standards: ISO 27001:2022, SOC 2, HIPAA, DORA, GDPR, US Data Privacy, CCPA, AWS Foundational Technical ReviewStape is the EASIEST and FASTEST way to server-side tracking; Stape allows you to stop relying on client-side JavaScript and 3rd party cookies, utilize the power of the server-side approach, and get maximum from your tracking setup. Understand user behavior, trust your data, speed up site loading time, and grow faster. We’re building an infrastructure that simplifies server-side tracking. Everything from cloud hosting to custom solutions.

Stape offerings include 3 main products:

Global Server GTM Hosting

Create a tagging server for your server Google Tag Manager container in 1 click. No credit card is required. The main benefits include Unlimited logs, Multi-domain support, Global CDN, API, Custom GTM, 

GA4 loader, and many more.

European Server GTM Hosting

100% European-based and owned servers for sGTM for GDPR compliance while using Google Analytics. This is possible since Stape Europe is a 100% European company that does not share your user’s data with any US companies.

Use the sGTM interface as an extra layer to further protect your client’s privacy by cutting down on data that may identify them.

Email: support@stape.io

Website: https://stape.io/